Top 10 world's fastest growing brands
Brand Finance, a global brand value evaluation consultancy, released its latest ranking for the world's fastest growing brands in value recently in its China 500 2020 report.
According to the report, China saw more brand value growth over the past decade than any other country in the world and claimed nine spots among the top 10 brands with the largest increase in brand value over the last decade.
The consultancy said the reported is based on key metrics across all industries and brands. It researched over 1,500 brands each year, covering 29 countries and 10 sectors, and more than 50,000 respondents are surveyed annually.
Let's take a look at the top 10 world's fastest-growing brands.
No 10 Yanghe
Increase in brand value over last decade: 1,283 percent
Brand value: $7.67 billion
Sector: Spirits
No 9 MCC
Increase in brand value over last decade: 1,297 percent
Brand value: $5.75 billion
Sector: Engineering and construction
No 8 Luzhou Laojiao
Increase in brand value over last decade: 1,460 percent
Brand value: $5.63 billion
Sector: Spirits
No 7 CNOOC
Increase in brand value over last decade: 1,465 percent
Brand value: $6.43 billion
Sector: Oil and gas
No 6 Amazon
Increase in brand value over last decade: 1,555 percent
Brand value: $220.79 billion
Sector: Retail
No 5 Wuliangye
Increase in brand value over last decade: 1,634 percent
Brand value: $20.87 billion
Sector: Spirits
No 4 Tencent
Increase in brand value over last decade: 2,310 percent
Brand value: $44.09 billion
Sector: Media
No 3 NetEase
Increase in brand value over last decade: 2,995 percent
Brand value: $13.03 billion
Sector: Media
Models interact with the audience at the NetEase stand during the ChinaJoy exhibition in Shanghai, on Aug 3, 2019. [Photo by Lyu Liang/For China Daily]
No 2 Moutai
Increase in brand value over last decade: 3,460 percent
Brand value: $39.33 billion
Sector: Spirits
No 1 Alibaba
Increase in brand value over last decade: 4,029 percent
Brand value: $18,82 billion
Sector: Retail